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Founded in 2004, i-neda has proved itself to be a world leader in provision of technology to the pari-mutuel and betting industry.  The business has a consistent track record of ambition, creativity and project delivery. We apply our detailed knowledge of the racing and wagering market to our four core technologies: Online wager solutions, On course terminal solutions, OpenTote for Connectivity , MicroTote as the next generation Totalisator technology.

Each technology can be utilised independently or combined to provide an end-to-end solution encompassing:

Call Centre Application 

On Course Terminal software for fixed and courier devices 

On Course Mobile Application  

Tote Bet Engine 

OpenTote for international bet by bet connectivity 

Web and Mobile Wagering platforms 

What makes the i-neda product set stand apart from it’s competitors is flexibility. We can easily and quickly customise our existing products to the needs of your business. Be it adding a new bet type with minimum turnaround, customising the website to your business brand and target market, or supporting your business and regulatory policies and logic wherever you are in the world,  we will provide a tailored solution.

i-neda solutions are successfully in use with Pool technology from AmTote, Sportech, United Tote and our own Microtote. We are the only fully agnostic online system provider. It means our customers enjoy future proof investment in their systems and an ability to adapt to fast-changing technical and commercial demands.


ADW System

Our ADW Systems deliver a user experience to rival any online system from any industry sector, including new products and exciting ways for players to bet.


OpenTote is the only truly global pool distribution network, giving your business the opportunity to bet into worldwide pari-mutuel pools. OpenTote offers thousands of betting opportunities through a single system.


MicroTote is a fully completed Tote wagering engine. Unlike other existing Pool wagering solutions, i-neda’s systems are built in a modular format, allowing the creation, addition and alteration of any new wagering function with minimal lead time and reduced costs.

 Client Testimonials 

Senior Management Team

Our Clients 



i-neda Limited is licensed and regulated in Great Britain by the Gambling Commission under account number 33776.